Loyola University | Recruitment Campaign

Campaign Theme: This is the Place

Travel Brochure (4 panel)
Financial Aid Brochure (6 panel)
Loyola at a Glance Profile Stat Sheet
Value Brochure (8 panel)
Visitor Guide (Opens to poster, 31" x 12")
View Book (20p) A refresh of existing piece
Search Direct Mail (3 panel vertical poster), and Postcards (direct mail)
Client: The Lawlor Group, Eden Prairie, MN | Loyola University New Orleans
Preliminary research:
On-site campus visit

Project: 2015-2016 Recruitment Campaign, with theme, "This is the Place."

Design encompassed:
• Travel Brochure
• Financial Aid Brochure
• Loyola at a Glance Profile Stat Sheet
• Value Brochure
• Visitor Guide Brochure
• View Book
• Search Direct Mail, 3-panel fold out Poster
• Postcards (direct mail)


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